Signatures restaurant

The best restaurant in North Wales shouldn't be the hardest to find.

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Signatures restaurant

The best restaurant in North Wales shouldn't be the hardest to find.

Back

The Challenge

Signatures sits on the Conwy coastline. Mountains behind it. The sea five minutes away.

Signatures sits on the Conwy coastline. Mountains behind it. The sea five minutes away.

Jimmy and Louise have built one of the most recognised restaurants in North Wales through craft, consistency, and an obsessive attention to what goes on the plate. Signatures needed a partner that could showcase why they are a leading restaurant in North Wales.

Our Strategy

Cadence embedded inside Signatures as a creative partner. Photography. Video. Content strategy built around the people and the place.

Cadence embedded inside Signatures as a creative partner. Photography. Video. Content strategy built around the people and the place.

Every piece of content was held to the same standard as the food. If it didn't reflect what Signatures actually is, it didn't go out. Cadence also created Culinary Scripts, a Signatures cookbook. Recipes, stories, the thinking behind the food. It sold across the Conwy area. More editions are in progress.

What Made the difference?

Most restaurant content shows food on a plate. We showed the people behind it.

Most restaurant content shows food on a plate. We showed the people behind it.

The place it comes from. The standard Jimmy and Louise hold everything to. That is what makes people choose Signatures before they have walked through the door.

The Results

50+

Hours saved monthly

40%

Manual work reduced

30 days

To measurable results

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